About Me

Margaret is a full-time marketing consultant with 5+ years of in-house experience managing Influencer, Social Media, Public Relations, and Brand Partnerships for both fast-growing startups, including Alto, and public international corporations, including Beyond Meat.

Margaret worked full-time as the Social Media & Public Relations Manager for a macroinfluencer in Austin, Texas before joining the Alto team to lead their Social Media & Influencer channels. She built the Alto influencer program from the ground up and scaled it to a paid & affiliate program boasting 500+ creators across 6 US markets. Her influencer channel was the company's most successful marketing channel in terms of customer acquisition and cost efficiency.

She then joined Beyond Meat to lead their International Influencer Marketing, reducing channel costs by over 200% while simultaneously increasing brand reach & engagement by over 150% within the first six months. She was promoted after four months to lead the brand's Digital Partnerships and led some of the most company's most successful events & partnerships to date, with lifestyle brands including Poppi, Cymbiotika, Vita Coco, and more.

Margaret's impressive in-house marketing background allows her to approach all brand relationships as if she is a part of the team--she is highly effective in increasing brand sentiment, awareness, and sales while reducing costs to build authentic brand and influencer relationships for longevity.